Some people consider that mobile advertising is closely connected with online or internet advertising, although its scope is far larger. Presently, most mobile advertising is aimed at mobile phones, that came creditably to a global total of 4 billion in 2008. Remarkably computers, counting desktops and laptops, are presently estimated at 800 million worldwide.
It is possible that advertisers and media sphere will rapidly take account of a larger and fast-growing mobile market, although it stays at around 1% of worldwide advertising spend. Mobile media is developing rapidly nowadays.